A comparison of ConvertKit vs ActiveCampaign helps to make this process easier. It also connects with Zapier, if you need to integrate with a tool that isn’t on their list. Build customized stacks for your business, allowing your features to scale with you, not against. However, neither of these facilitate the creation of visual emails due to a lack of formatting options and interactivity (i.e. Use multiple goals and go-to actions to create flexible workflows and send each contact down a unique path. I’m striving for perfection as a blogger. 1. Ontraport ConvertKit VS. Ontraport. ConvertKit vs ActiveCampaign: The Features. You can preview your email on various clients, however, you’ll be charged $1 per test/client. Up until recently, ConvertKit didn't even have a free plan. Home » Blog » ConvertKit vs ActiveCampaign. ConvertKit vs ActiveCampaign, which one wins? The designs aren’t bad and it’s fairly easy to adapt them to your company’s branding. ConvertKit is a great option for you if you have a small email list and are in need of some basic, streamlined automation capabilities in your email marketing platform. Winner: At the end of the day, it comes down to quantity and variety. ConvertKit’s pre-built templates revolve around bloggers. The joy of using a drag & drop email editor is that it makes it super easy to create a good looking email without having to write a single line of code, and this can be very appealing for small businesses with few resources. It’s best for bloggers and YouTube channel owners. The debate and questioning starts. When you look at this list of features, it will feel like the two platforms are evenly matched. But ActiveCampaign lets you combine more than 20 triggers and 40 automation actions, so you can show your audience exactly what content they want to see. Let’s take a look at their lowest-level plans to compare: As you can see, ActiveCampaign is slightly more expensive than ConvertKit, however, when you consider that ConvertKit has failed to beat ActiveCampaign in a single round, one might say that ConvertKit’s service was overpriced and ActiveCampaign’s pricing was pretty fair. To be honest, this round is pretty neck and neck as I can’t fault either of them. Machine learning generates a percentage field on each deal, telling you how likely that deal is to be won. A real human will check your first few emails and be sure they comply with deliverability standards. An email marketing tool that grows with you. Choosing the right email marketing platform is critical if you’re running an online business. 3-1 to ActiveCampaign. But if you’ve got plenty of leads, you can easily split them into different audience segments based on their shared characteristics. You don't sell products. ConvertKit Vs ActiveCampaign – Is the switch really worth it? Read Full ActiveCampaign Review That said, if you’re looking for a more affordable service or would like to start off with a free plan, you might want to look at Sendinblue or MailerLite. If you’re in need of advanced features and can afford to pay a little more for your email marketing service then I’d definitely recommend using ActiveCampaign. ActiveCampaign and ConvertKit are two of the most popular email marketing softwares on the market, and for good reason. Connect WooCommerce, Square, and BigCommerce stores to your marketing and sales automation platform. If you run a small business that needs sales automation, CRM, and other related features, then ActiveCampaign is a better choice. Another point to ActiveCampaign. Winner: You’ve guessed it! Automation is a boon! ActiveCampaign also comes with several email templates. That’s why we look at ease of use before anything else. ConvertKit's automations are not as varied as ActiveCampaign's or Drip's, but they simplify the process, breaking it into events, actions, and conditions, which personally we love. Let’s get stuck in! It’s quite likely that you’ll need to play around with the code in order to get the email looking how you’d like. ConvertKit has marketing “automation” that's limited to simple actions. 4-1. Convertkit vs ActiveCampaign: Pricing Let’s face it – we all have budgets to stick to. Did I think about this? ConvertKit vs. ActiveCampaign: Features ConvertKit and ActiveCampaign both have strong feature sets but, while ConvertKit focuses on some functionality at … Tags let you group, sort, send, and automate. Trigger automations based on when you update content. 6 Pricing and packages On the other hand, ConvertKit integration plugin makes you to embed signup form, posts, specific pages. Leverage an organized system to track sales, speaking engagements or events. Set up site tracking as well as the basic Wordpress integration functions. Winner: Considering that both tools have their shortcomings when it comes to the interface and editor, I’m going to start off this comparison by awarding a point to each. You never need to worry about getting started. Are you ready to delve into this head to head? Best of all? Here’s the deal: no two individuals are alike. By the way, the median ROI on email marketing is 122%, beating social media and paid ads. Winner: Despite ActiveCampaign’s slightly higher prices, the fact that it offers a much better service means that it takes the point for pricing. Convertkit Vs Activecampaign. Optimize your funnel to get the most out of your automation tool. ActiveCampaign also comes with a CRM, meaning that, in addition to email and automation reporting, you’ll have access to deal reporting and sales performance metrics, as well as forecasts. ConvertKit and ActiveCampaign are amongst the best email automation and marketing platforms for small and medium-sized businesses. As I mentioned above, ConvertKit has just 3 templates and they are really very basic, in fact, one of them is ‘text only’ so that leaves just 2 templates. Thus, it may be difficult for you to pick a choice amongst these two tools. See how it did in the following comparisons with other popular email marketing services: If you’d like to try ActiveCampaign out before you commit, you can trial it for 14 days for free. Put different messages in front of different people based on specific rules. Choice and Flexibility of Template Designs, Registration Forms/ Opt-in & Opt-out- Process. Both focused on great deliverability and advanced automations, they’re the perfect fit for most businesses since these features can really help you improve profitability! 7-1. On the other hand, ActiveCampaign has more templates prebuilt both by itself and third-parties. 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